Be a pain sponge - to build simplicity culture

Experience Design. This is what I do. Two  grand words combined: 'Experience'…


The value of simplicity in business

Today DesignfulCo. has a guest post from Simon Dale, a passionate design…


Your Simplicity Checklist

It is everyone's job to make things simple in a company. First step to make…


Banks, be the wrap dress.

This is Diane von Furstenberg - a creator of the legendary wrap dress in……


Design thinking, imperative in the era of de-banking

"Banking is necessary, but banks are not." Bill Gates I wrote this article for…


Simplicity for financial services (at Next Bank Asia)

This is my presentation slide at Next Bank Asia - the hottest banking…


'Simplicity' common mistake in financial services

'Simplicity' - one of my favorite word and value - seemed to become a new…


Speak human

As a customer experience designer in a bank, I'm dealing with complex banking…


Why 'simplicity' needs a user-centered design process

We are living in the world of 'overload'. Overload of information, functions…