You might have attended a design thinking workshop for a few days or half a day. You might have mapped a customer’s journey, and learned interesting insights by interviewing consumers. Prototyping your ideas with colleagues and testing them may not only have seemed fun, but a great way to develop ideas as well. Now you are…
Beauty is human being’s most innate instinct. Beauty is the promise of happiness, a celebration of life. Why does beauty matter in the business, more so in banking? What are the traits of beautiful business? How UX can create more beauty in the business? Keynote for UX Singapore 2014 UXSG2014 Keynote #1 – Beauty and…
How can banks achieve simplicity? The rewards from achieving simplicity in banks are real. However achieving simplicity is not done, unless the organisations build a strong foundation to make simplicity sustainable. Build simplicity as your bank’s capability. I suggest The 5 Fundamentals to cultivate simplicity as an organisational capability with real life examples. 1. Want…
Experience Design. This is what I do. Two grand words combined: ‘Experience’ and ‘Design’! People often think my job is fun and sexy. Yes, it is fun. Because I get to talk to consumers, and prototype with them in solving the business problems. It’s fun because I get to make sense out of tacit data such as…
This is Diane von Furstenberg – a creator of the legendary wrap dress in 1970s. We, women rave about this wrap dress (indeed I’m a big fan* of her dresses!), because it’s simply and timelessly beautiful. Her dresses are easy to wear in any occasion- for work, home or party and make women feel good in…
How do you design your customer experience? Who is responsible for doing that? YOU are the chef in designing your customer experience, whether you are working in a big company or own a business. I suggest three things to be a great cook in designing customer experience: Designing customer experience is too big and too…
This is my presentation slide at Next Bank Asia – the hottest banking conference in 2012! Simplicity became a buzz word in financial services. What is really ‘simplicity’? And why does it matter? I suggest the 4 basics to designing ‘simplicity’ in financial services.
