A story behind designing Singapore's first Personal Financial Management tool

I wrote this article for EFMA Journal - the design journey behind OCBC Money…


Astonish me - a lesson from a shoemaker

Whenever I come to Switzerland, where I used to live for 10 years, there are a…


Earning trust

Recently I was in a world leading banking conference in Paris. Probably one of…


Design for Serendipity

There’s no better feeling than those moments of unexpected inner delight. Like…


ABC to design a simple & meaningful product

Recall last time you walked into a pharmacy. Pharmacy shelves are full of…


Design as a noun + as a verb

Design is often used as a noun - look & feel of a final object such as…


Customer Experience Design - The Cookbook (at Google)

How do you design your customer experience? Who is responsible for doing that?…


From nightclubs to banks. Why designers are needed across every industry.

About a year ago, I met a designer who was working for a popular nightclub in…


Design thinking, imperative in the era of de-banking

"Banking is necessary, but banks are not." Bill Gates I wrote this article for…


A story of CBS Bank - culture of prototyping

One day, 9 year old girl Sabina opened a new bank account. Her motivation? She…