IntesaAanpaolo

Simplicity is not sexy…until it’s done.

As part of my recent trip to Milano speaking at ’The Invisible Bank’ conference, I had a privilege to have a conversation with senior members of Multichannel Integration initiative in INTESA SANPAOLO – the 2nd largest bank in Italy. The topic was how to simplify customer experience through multi-channels. Through sharing of our simplicity initiatives, we realised…

Simplicity Model By JinZ

Simplicity In Banking Is Anything But Simple.

Written for The Financial Brand and Bank Marketing Strategy by Jim Marous, the world’s most read banking blog. It’s time to build your simplicity capability. Financial institutions are starting to realize that simplicity does not only improve the customer experience, resulting in trust and loyalty, but also reduces operational costs from redundant products, processes and dealing…

The 5 Fundamentals to Simplicity

Simplicity as a Bank’s Capability

How can banks achieve simplicity? The rewards from achieving simplicity in banks are real. However achieving simplicity is not done, unless the organisations build a strong foundation to make simplicity sustainable. Build simplicity as your bank’s capability. I suggest The 5 Fundamentals to cultivate simplicity as an organisational capability with real life examples. 1. Want…

Money Insight Demo

A story behind designing Singapore’s first Personal Financial Management tool

I wrote this article for EFMA Journal – the design journey behind OCBC Money Insights, Singapore’s first personal financial management tool.  Special thanks to for my colleauges, Liow Yong Hwa and Joisse Ong for their amazing work and sharing their story. ___ Money Insights, Singapore’s first finance management tool, aims to provide customers with new insights…

Simon Dale

The value of simplicity in business

Today DesignfulCo. has a guest post from Simon Dale, a passionate design thinker in software technology sector. He shed his insight on simplicity in a B2B context and a holistic view on how business can benefit from achieving simplicity.  ____ “There is no greatness where there is not simplicity, goodness, and truth” ~ Leo Tolstoy In…

LinkedIn Private Policy

Earning trust

Recently I was in a world leading banking conference in Paris. Probably one of the most discussed words among leaders in financial services was ‘trust’. Banks want to earn customers’ trust. Yesterday I had this moment that evoked a new thinking on gaining trust. I uploaded my LinkedIn mobile app, that routed me to the…