plain1

I bring smiles – do you?

What matters most when designing the customer experience? Today Designful Co. has a guest post from Jonas, an acclaimed expert in retail and luxury channel management, talks about humanizing customer experience through ‘smile’. _______________________ I bring smiles – do you?

plain1

I bring smiles – do you?

What matters most when designing the customer experience? Today Designful Co. has a guest post from Jonas, an acclaimed expert in retail and luxury channel management, talks about humanizing customer experience through ‘smile’. _______________________ I bring smiles – do you?

Next Bank Asia

Two days fever at Next Bank Asia 2012

It started with one man’s rants. “Why are banking conferences dull and gray?” It was such an excitement for me to be part of this brand new conference Next Bank Asia amongst industry leaders and innovative thinkers. Reflecting the fever

Next Bank Asia

Two days fever at Next Bank Asia 2012

It started with one man’s rants. “Why are banking conferences dull and gray?” It was such an excitement for me to be part of this brand new conference Next Bank Asia amongst industry leaders and innovative thinkers. Reflecting the fever

prototypeCBSbank

A story of CBS Bank – culture of prototyping

One day, 9 year old girl Sabina opened a new bank account. Her motivation? She loved the picture of the ATM card (pug doggy – which is by the way, the world’s famous FRANK by OCBC Bank), she decided to

prototypeCBSbank

A story of CBS Bank – culture of prototyping

One day, 9 year old girl Sabina opened a new bank account. Her motivation? She loved the picture of the ATM card (pug doggy – which is by the way, the world’s famous FRANK by OCBC Bank), she decided to

20120419-110538.jpg

‘Simplicity’ common mistake in financial services

‘Simplicity’ – one of my favorite word and value – seemed to become a new jargon in financial industry. Banks strive to get customers’ attention emphasizing how simple their product is. Well spotted, friend. Yes, we want a simple bank

20120419-110538.jpg

‘Simplicity’ common mistake in financial services

‘Simplicity’ – one of my favorite word and value – seemed to become a new jargon in financial industry. Banks strive to get customers’ attention emphasizing how simple their product is. Well spotted, friend. Yes, we want a simple bank

20120327-220053.jpg

Design lessons from my sexy travel companion @LUXEguides

Whenever I travel, there is one thing I make sure to take with me – this sexy little friend called LUXE guide. This time to Hanoi, LUXE continues to create a great experience for me. This is my 7th book,

20120327-220053.jpg

Design lessons from my sexy travel companion @LUXEguides

Whenever I travel, there is one thing I make sure to take with me – this sexy little friend called LUXE guide. This time to Hanoi, LUXE continues to create a great experience for me. This is my 7th book,

beautystartswith_designfulCo

Beauty starts with…

Beauty starts with a common sense. Solve customers’ basic problem first.

beautystartswith_designfulCo

Beauty starts with…

Beauty starts with a common sense. Solve customers’ basic problem first.

bali

Revere and do beauty – A plea to financial serivces

I wrote this post for Money-mesh.com - a thought-provoking blog about mobile financial services by one of the smartest and enthusiastic person I’ve met, @ScottEBales ____ Beauty… What comes to your mind when you read this word? To me, beauty is the experience I

bali

Revere and do beauty – A plea to financial serivces

I wrote this post for Money-mesh.com - a thought-provoking blog about mobile financial services by one of the smartest and enthusiastic person I’ve met, @ScottEBales ____ Beauty… What comes to your mind when you read this word? To me, beauty is the experience I

20111127-010455.jpg

Speak human

As a customer experience designer in a bank, I’m dealing with complex banking documents every day. These are investment product communications such as sales tools, brochures and fact sheets. Most of them indeed need major surgery in content and design

20111127-010455.jpg

Speak human

As a customer experience designer in a bank, I’m dealing with complex banking documents every day. These are investment product communications such as sales tools, brochures and fact sheets. Most of them indeed need major surgery in content and design

sourcesofinfluence

Steps to be a design change agent. (part 2)

With previous post, I hope I motivated you designers to think about why you need to become a change agent. From my recently visited executive program on change management, I found there is a great deal of learnings for designers. Your given role

sourcesofinfluence

Steps to be a design change agent. (part 2)

With previous post, I hope I motivated you designers to think about why you need to become a change agent. From my recently visited executive program on change management, I found there is a great deal of learnings for designers. Your given role

Change agent T

Designers, be a change agent.(part 1)

“Design is getting bigger again.” This strong statement was made by Tim Brown – CEO of IDEO, when he came to Singapore last year to talk about the role of design. I cannot agree more with him.  Design is no longer

Change agent T

Designers, be a change agent.(part 1)

“Design is getting bigger again.” This strong statement was made by Tim Brown – CEO of IDEO, when he came to Singapore last year to talk about the role of design. I cannot agree more with him.  Design is no longer